The agricultural marketing system /
Rhodes, V. James.
The agricultural marketing system / V. James Rhodes, Jan L. Dauve, Joseph L. Parcell. - 6th ed. - Scottsdale, Ariz. : Holcomb Hathaway, c2007. - xii, 372 p. : ill. ; 26 cm.
Includes bibliographical references and index.
Agricultural marketing: an introduction -- The competitive environment -- Functions, structure, and alternatives in the agricultural marketing system -- Price determination: matching quantities supplied and demanded -- The domestic market: a developed economy -- The international market -- Pricing and exchange systems and alternatives within the marketing procurement channel -- Providing the optimum varieties and qualities -- Place and time aspects of marketing -- Understanding and applying hedging using futures, options, and basis -- Participation and leadership in the marketing procurement channels -- Marketing by farmer groups: collective action -- Processor procurement systems -- Processor marketing -- Wholesalers, retailers and food service marketing.
9781890871680 (pbk.)
Farm produce--Marketing.--United States
Agriculture--Economic aspects--United States.
630.688
The agricultural marketing system / V. James Rhodes, Jan L. Dauve, Joseph L. Parcell. - 6th ed. - Scottsdale, Ariz. : Holcomb Hathaway, c2007. - xii, 372 p. : ill. ; 26 cm.
Includes bibliographical references and index.
Agricultural marketing: an introduction -- The competitive environment -- Functions, structure, and alternatives in the agricultural marketing system -- Price determination: matching quantities supplied and demanded -- The domestic market: a developed economy -- The international market -- Pricing and exchange systems and alternatives within the marketing procurement channel -- Providing the optimum varieties and qualities -- Place and time aspects of marketing -- Understanding and applying hedging using futures, options, and basis -- Participation and leadership in the marketing procurement channels -- Marketing by farmer groups: collective action -- Processor procurement systems -- Processor marketing -- Wholesalers, retailers and food service marketing.
9781890871680 (pbk.)
Farm produce--Marketing.--United States
Agriculture--Economic aspects--United States.
630.688