Crafting and executing strategy : the quest for competitive advantage : concepts and cases /

Crafting and executing strategy : the quest for competitive advantage : concepts and cases / Arthur A. Thompson, Margaret A. Peteraf, John E. Gamble and A. J. Stickland III. - 22nd ed. - Chennai : McGraw Hill Education (India) Pvt. Ltd. , c2020. - xlvi, various pagination : ill. ; 25 cm.

Includes bibliographical references.

9789354600043 9354600042


Strategic planning.
Strategic planning--Case studies.

658.4012 / CRA;22
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