Readings in advertising, society and consumer culture / edited by Roxanne Hovland, Joyce Wolburg, Eric Haley.
Material type:
TextPublication details: New Delhi : Pentagon Press, c2007Description: xiv, 424p.: ill. ; 25cmISBN: - 9788182743458
- 659.1
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CPGS | 659.1 HOV (Browse shelf(Opens below)) | Available | CPGS1109 |
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| 658.84 ONK;5 International marketing: strategy and theory / | 658.87 BHA Retail management / | 658.872 FRO;8 E-marketing / | 659.1 HOV Readings in advertising, society and consumer culture / | 660.6 BDS;2 Biotechnology : expanding horizons / | 660.6 BDS;2(3) Biotechnology : expanding horizons / | 660.6 BDS;3 Biotechnology : expanding horizons/ |
Includes bibliographical references and index.
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