TY  - BOOK
AU  - Green, Paul E.
AU  - Tull, Donald S.
AU  - Albaum, Gerald
TI  - Research for marketing decisions
SN  - 9788120307575
U1  - 658.3 
PY  - 1988///
CY  - Delhi
PB  - PHI Learning Pvt. Ltd.
KW  - Marketing research
N1  - Includes bibliographical references, appendices and index
ER  -